Included in the Website Subscription · $399/mo + $399 setup
Website design services for small business owners who want to get found
Custom websites and full redesigns for established businesses, designed around how people search for what you do. Built, written, and improved every month by me, and I handle the hosting.

Sound familiar?
What's holding your website back
Your website doesn't match how good you are
You've spent years building a great business, but your site still looks like it did when you started. People judge you in seconds, and an outdated site makes a strong business look like a risk.
It looks fine, but nobody finds it
A lot of websites are designed to look good in a portfolio, not to show up in search. If it wasn't built around what people search for, it's a brochure nobody sees.
Your last designer built it and disappeared
Launch day came, the invoice was paid, and that was it. Now every small change means chasing someone down or paying for a new project.
Updating it yourself is a headache
Logins, plugins, page builders, broken layouts on mobile. You didn't start a business to become a part-time web developer.
What website design includes

A custom site or a full redesign
Designed from scratch around your business, your audience, and the searches that matter. Already have a site? I redesign it without losing the pages that already bring in traffic.
Built for search from day one
Page structure, headings, speed, schema, and internal links are planned before design starts, not patched in later.
Copywriting for every page
I research your business and write every page in your voice. You review and approve.
Mobile-first and fast
Most people will see your site on a phone first. Every page is designed and tested to look and work great there.
Landing pages in days
Focused pages for a specific service, offer, or campaign, usually ready in a few days.
Development and CMS setup
Set up with the same easy editing you'd get from WordPress or a site builder, minus the usual trade-offs of plugin-based sites: heavy page builders that slow pages down, plugins that conflict, and paid add-ons. You can edit your own pages anytime, and custom development fills any gap.
Websites designed to be found
There are two kinds of business websites. The first looks good and sits there. The second shows up when people search, answers their questions, and makes it easy to reach out.
Anyone can build the first kind now. I build the second kind. Every design decision starts with a simple question: will this help the right people find you and choose you?
A new site, a redesign, or a one-time project
No website yet, or one that's beyond saving? I design a new one from scratch. Already have a site with pages that bring in traffic? A redesign keeps or redirects every one of them, so you don't lose what's already working. We decide which fits on our first call.
You can also hire me for a one-time project, starting at $2,000. That gets you the site, but not the hosting, ongoing SEO and AI search, monthly content, or the 90-Day Performance Guarantee. The subscription is $399 a month plus a $399 setup fee, and it covers all of it.
A redesign that kept growing
When I redesigned the Residential Home Funding website, the old site was stale, with little information and very few features. After the redesign, traffic jumped almost 3x, and it didn't plateau. It kept climbing as we added content and SEO month after month.
Part of that redesign was a 27-page loan application form. By studying competitor and vendor forms and refining every step, about 400 people a month completed it. That's what happens when design is built around the people using it.
Launch is the start, not the finish
Most web designers hand you a site and move on. With the subscription, I keep improving your site month after month: new pages, new content, better performance, and SEO that keeps more people finding you.
Businesses I've done this for
- traffic for Residential Home Funding after a full redesign
- 3x
- Residential Home FundingFull redesign of a mortgage banker's site, plus ongoing SEO. Traffic more than tripled.
- Summit TimberRedesigned from the ground up, copy included. Online and worry-free in under 60 days.
- Kyle ComplianceNew website for a compliance law firm.
- Crown HMcrownhm.comRedesign and SEO for a mortgage lender.(opens in a new tab)
- The Public Wellness ProjectRedesign for a health and wellness organization.
How it works, step by step

Step 1: Plan the pages before the design
I start with a wireframe like this one for a health landing page: the headline, the main button, and the proof, in the order people need them. Which pages your site gets comes from research on what people search for in your field.

Step 2: Walk you through the design
You see the design on one of our strategy calls, held every 2 weeks, and tell me what to change. Nothing goes live until you approve it.

Step 3: Build it fast and mobile-first
I build the site for speed on Cloudflare, with an easy editor if you want to make changes yourself, and test every page on phones. You get finished work every 1 to 2 business days along the way.

Step 4: Launch, then keep growing
Most sites are live about a month in. After launch, I keep adding content every month, so your site keeps bringing in more people instead of standing still.
What clients say
It's almost like the website is too good, you know? … It looks too good for what we are. … Thank you as usual. I look forward to moving on.
You're a specialist. I'm outsourcing the website stuff because… you're doing better than I could ever hope to do for any amount of money, like at a good price level right now. … Overall I'm quite pleased with it. … I like the pace right now. I like the development. … It's exactly what I wanted.
Kyle F.Kyle Compliance, compliance law firm
90-Day Performance Guarantee
More traffic in 90 days, or you get a 100% refund of everything except the $399 setup fee. I'd rather prove this works than ask you to take my word for it.
Applies once you've been subscribed for 3 consecutive months. Traffic is compared to your site's numbers before we started, measured in Google Analytics. Pausing before 3 months ends the guarantee.
Learn more from the blog

10 Signs of Good and Bad Web Design (20 Total Examples)
Before you jump into building your own website, it’s good to get an idea of what to do and what not to do. Luckily, there are plenty of examples of both
Read post
Top 15 Qualities of a Good Website Based on Top 100 Sites
Having a website that gets traffic is important for any company. What techniques, then, are some of the best to use? In looking at the top 100 sites, I found
Read post
Why Web Design Is Important: Examples, Studies, & Stats
When creating a website, sure, you probably want the website to look good, but why exactly is web design so important?
Read post
50 Bad Web Design Examples: Bad Website Design 2022
50 bad web design examples from real websites, what makes each one bad, and how to make sure your own website design isn't making the same mistakes.
Read post
The Purpose of a Homepage? What It Does & How It Does it
When you build a website, a lot of effort also goes into creating the landing page for viewers across the globe. That first page is the first thing you will
Read post
Is it Worth Hiring a Web Designer? Does it Help Business?
Taking your business online can be a scary venture, and it makes sense to try to do it right the first time. Today, there are many options available for
Read post
Website Design: common questions
How much does website design cost?
Design is part of the Website Subscription: $399 one-time setup, then $399/mo, which also covers hosting, copywriting, maintenance, and ongoing SEO for Google and AI search. Prefer a one-time project? Project pricing starts at $2,000, without the ongoing SEO or the guarantee.
How long does it take to design a website?
Most sites are live about a month in. Landing pages take a few days. You'll see finished work every 1 to 2 business days along the way.
Will a redesign hurt my current rankings?
Not when it's done carefully. Before changing anything, I map the pages that already bring in traffic and keep or redirect every one of them. Residential Home Funding's traffic more than tripled after its full redesign.
Do I own my website?
Yes, it's yours from day one. Your site lives in your own Cloudflare and GitHub accounts, and I work in them as an invited member. When you cancel, service runs to the end of the month you've paid for, and you remove my access whenever you want.
What platform do you build on?
Client sites run on Cloudflare's global network, which keeps them fast and secure. I can set yours up with the same easy editing you'd get from WordPress or a site builder, minus the usual trade-offs of plugin-based sites: heavy page builders that slow pages down, plugins that conflict, and paid add-ons. You never have to touch the technical side unless you want to.
Do I need to provide the content?
No. I write it. I'll ask you questions about your business on our calls, then write every page in your voice for you to review.
Also included in the subscription
Stop giving your clients away to competitors who show up first
Website, hosting, copywriting, SEO, and AI search in one plan for $399/mo plus a one-time $399 setup fee, backed by a 90-Day Performance Guarantee.
